New product launches − especially for revolutionary products like the Stay Safer PRN95+ Protective Face Mask − carry a certain degree of risk that demand will be more than forecasted. Historically, manufacturers estimated demand, make large upfront investments, and expensively mass produce and store products that often resulted in excess stock and avoidable waste. Giving way to this model, the COVID-19 pandemic created a worldwide surge in demand for the raw materials and components used in face masks, creating global shortages, inflated costs and turned down/unmet end-product orders.
Today, having adopted the gig economy (e.g., Instacart, Takl, Uber, Airbnb), manufacturing is embracing on-demand sourcing and production, not just to reduce waste and expense but to also optimize delivery speed, lead times, sustainability, customer satisfaction, etc. New strategic capacity planning tools now enable manufacturers to move away from make-to-stock (MTS) production to a process that is designed to manage demand volatility by separating forecastable “base” demand from unpredictable “surge” demand and leveraging make-to-order (MTO) capability to achieve more controlled operational performance, lower inventories, optimized capacity utilization, shorter times to market and higher client satisfaction.
The production of the Stay Safer PRN95+ Protective Face Mask is managed by Privy Label, an award-winning, high-tech private label clothing design firm that’s forging new ground in an outdated industry with a fresh vision of it. Specializing in curating designs for targeted audiences, it has mastered the nuances of product development and boutique custom products. Focused on eco-friendly manufacturing, it eliminates the waste created by traditional overseas mass production; the unneeded carbon footprint of oceanic shipping; and the harm done by non-eco-friendly materials and processes.
AlthoughPrivy Labelhas vetted mills and manufacturers throughout the world, the Stay Safer PRN95+ Protective Face Mask are made solely from materials sourced in the US* by a directly connected, localized, supply chain comprised of a network of domestic MTS and MTO garment manufacturers, (screen, dye sublimation, digital heat (transfer, press and plastisol) custom printers and high-speed embroiders having a history of high-quality production, cost-effectiveness and on-time delivery.
Guided by a sophisticated digital spec/tech pack, and having redundant capability, this network is comprised of large-scale facilities able to handle base demand, mid-sized overflow facilities and small-batch cut-sew-trim shops that can meet most production volumes and schedules, reduce waste and deliver consistent customer satisfaction.
* To create a tribo-electric air filter, our mask's center layer is silk chiffon. Because silk has not been made in the US since the 1990s, we source it from a US-owned textile company in India.
Health insurers, plan administrators, labor unions and brokerage firms can make the Stay Safer PRN95+ Protective Face Mask available to their members on a voluntary basis and, by doing so, extend wholesale pricing to them. Indeed, there exists an excellent, no-cost way for some payors to leverage their bulk purchasing power to benefit certain of their members and while generating an enormous amount of corporate goodwill.
We are flexible and open to accommodating most voluntary sponsorship / cost-sharing arrangements. Commercial health insurers that are subject to the ACA's Medical Loss Ratio rebate provisions (especially, Medicare Advantage plans) are encouraged to read our articles on this topic — and our survey of actuaries and health policy experts (which includes input from a member of the CMS Medical Loss Ratio Division | Oversight Group. Each provides insight, guidance and encouragement for payors to leverage what would otherwise be rebatable dollars... to provide face masks to their members.
We are linking to familiar Shopify- and Amazon- powered storefronts and proven, national fulfillment facilities to ensure an easy, effortless experience. We are also establishing relationships with the leading providers of CMS-compliant supplemental OTC benefit administrations services to facilitate offering our face mask to plan members on a voluntary basis using a familiar industry vendors.
Unfortunately, many face mask buyers only consider price in their purchase decision. As a result, they often acquire masks that don’t meet their needs or expectations. To evidence this, click here to see a list of complaints that appear on Etsy, Amazon, Target, Walmart and other sites that sells face masks.
When buying anything, it's important to note the distinction between an item’s price, its cost-of-use and its value. Price, is the fluctuating (negotiated) amount paid, by a consumer, to get something, calculated in money. An item’s total cost-of-use is the purchase price plus all of the expenses incurred to use the item over its useful life. Value is the unchanging utility, usefulness or worth of an item to the user; it cannot be measured in money. Consider the popular example of this, first advanced by Plato: water is essential for human survival yet low in price, whereas diamonds are ornamental, not at all necessary for survival, yet very expensive. This paradox can only be explained by the construct of value. It is very difficult to obtain almost anything in exchange for water, however, a great deal can be obtained in exchange for a diamond. Price, as demonstrated, often has little to do with value.
The Stay Safer PRN95+ Protective Face Mask represents a genuine value in comparison to lesser priced masks for many reasons. First, it serves a dual purpose: in addition to helping to mitigate the community spread of COVID-19 it is intended, designed and purpose-built to provide more protection than an ordinary face mask — with two highly effective means focused on pathogenic microbes and reducing the risk of dangerous bio-burden build-up. In addition, it doesn’t require the regular purchase and insertable replacement filters (that can very easily cost from $10 to $30/month). Because our mask is made of highly durable and resilient materials it can withstand more washings than most. Further, because our mask does more than just block pathogens, it does not require as many cleanings or the need for high-temperature washing; all of which contribute to it having a longer useful life. More-over, because our mask is made from only natural, eco-friendly, non-toxic materials that are safe to breathe through. The extra measures that we have taken to make it more adjustable, comfortable and breathable enable it to be worn for longer periods of time without constant adjustment.
For all of these reasons and many more, we believe that the Stay Safer PRN95+ Protective Face Mask represents the absolute best value on the market today. It is simply "the Finest Reusable Face Mask in the World".
To optimize our production process, and keep waste and expense to a minimum, our face masks are all produced in white fabric and then dyed, printed or customized at regional facilities. Leveraging Privy Label's network of US garment manufacturers, custom printers and high-speed embroiders, (see above) our face masks can be produced in almost any color (combination) and emblazoned with an organization's name, logo, tagline, slogan, etc.
Depending upon the order size, replacement schedule and available production lead time, we offer a variety of face mask customization options including dying them in an organization's proprietary colors. Ear straps, and even the adjustable push-button locks, can be customized. All customizations are facilitated at cost plus 10%.